When a taxi is at the center of technology news, you know you have something special. That’s what NYC, its mayor, and Nissan are hoping as they continue to press forward with promoting the Taxi of Tomorrow campaign which will replace the aging fleet of New York City cabs with shiny new advanced vans. Here’s the skinny…

Taxi of Tomorrow
From: Seattle Nissan Via: Automotive SEO

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The current Nissan Altima was the second-best-selling car in the entire country in March, enjoying a 27.1 percent increase in sales and delivering an all-time monthly record of 41,050 units to satisfied customers. Of course, that record may not last too long, since Nissan has just introduced the new 2013 Altima at the New York Auto Show. [click to continue…]

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Building off the strong foundation created by the successful launch of the full-size Nissan NV Cargo Van, the automaker is now ready to take on the people-hauling segment with the 2012 Nissan NV Passenger Van. It features the same robust construction as the cargo model, but with an interior that has been reconfigured to hold four rows (and 12 passengers), while also providing a best-in-class 324 different seating configurations, standard headrests and integrated seatbelts for all rear seating positions, and standard side-curtain airbags that cover all four passenger rows. [click to continue…]

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The legendary 24 Hours of Le Mans endurance race has seen some pretty amazing entries in its nearly nine decades of competition, but there’s never been one quite like the Nissan DeltaWing. With a highly unorthodox design that’s a radical step forward for motorsports, the DeltaWing is one of the most innovative new racecars to ever hit the track—and naturally, it will be powered by a Nissan engine. [click to continue…]

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The 2012 Nissan Versa Sedan may be the lowest-priced new car in America—with an MSRP of just $10,990—but its owners don’t have to sacrifice when it comes to safety. The evidence? In recent testing by the Insurance Institute for Highway Safety (IIHS), the Versa Sedan was awarded top scores in front, rear, side and rollover impact protection, becoming Nissan’s fourth Top Safety Pick for the 2012 model year. The other winners are the Nissan LEAF, Nissan JUKE and Nissan Cube. [click to continue…]

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It’s another milestone for the world’s first modern-day, mass-market electric vehicle: The Nissan LEAF is now available to retail customers in all 50 states in America. Ordering kicked off for reservation holders in 21 new states on March 1, with the reservation and ordering process opening for the general public in these markets on March 8. [click to continue…]

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The 2012 Nissan Versa Sedan boasts the lowest starting price of any new car in America, with an MSRP of just $10,990. But even with that sticker price, the Versa wouldn’t be the best-selling car in its class if it didn’t also provide a high value. But it is, and it does: According to the motoring mavens at Kelley Blue Book’s KBB.com, the affordable and very successful Versa Sedan has the lowest cost of ownership of any subcompact car in the country over its first five years on the road. [click to continue…]

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Already one of the most satisfying sports coupes on the market, the Nissan 370Z is being fine-tuned for further enjoyment in the 2013 model year with some notable upgrades. And while the changes may seem slight at first glance, they’re sure to change how the public looks at Nissan’s high-performance icon.

“Since the original 1970 Z was first introduced, our goal has always been to keep the design moving forward. The changes for 2013, though subtle, go a long way in enhancing its dynamic appearance inside and out,” said Al Castignetti, vice president and general manager of the Nissan Division for Nissan North America.

Chief among those changes are a redesigned front fascia that now features sophisticated, vertically oriented LED daytime running lights, as well as the addition of a red reflector accent to the rear fascia. On the inside, there’s a new dark-finish to the fuel-gauge trim, while the exterior will showcase two new paint colors: Magma Red and Midnight Blue.

The 370Z Coupe also will receive some snazzy new 18-inch wheels, and the Sport Package has been repackaged with fresh 19-inch aluminum-alloy wheels, red-finished brake calipers and Euro-tuned shock absorbers. Moving up to the highest-performing model, the NISMO 370Z, nets drivers a new Bose premium audio system with two additional speakers and two subwoofers, 19-inch wheels with a premium gun-metallic dark finish, and improved brake components and brake fluid borrowed from the Nissan GT-R. (Note: The NISMO model retains its current styling cues and suspension setup, and will not be available in Midnight Blue.)

But for Z-car fanatics who want to do some design work of their own on the new model, Nissan has launched a new Facebook initiative called Project 370Z. This program will see Nissan engineers put together a unique 370Z, custom-fitted with available aftermarket parts and accessories, based on voting from the automaker’s Facebook community. The finished car then will make its debut during the annual ZDayZ gathering—the largest event for Nissan enthusiasts in North America; this year’s ZDayZ will run from May 17-20 and be based out of the Fontana Village Resort in North Carolina.

“We’re excited to see how this group-sourced Z will come out and how it will perform on both the street and track,” added Brancheau. “Social media has become a powerful communications tool and a great way for us to stay connected with our tremendous fan base. Immediacy, like social media itself, is another benefit of Project 370Z—which will be built from start to finish in less than four months.”

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There are a lot of ways to measure how quickly Nissan is attracting fans: For one thing, the brand finished out 2011 by achieving record sales in October, November and December, raising its full-year volume by 17.3 percent over its performance in 2010. But that’s just for starters. Nissan also passed a number of important milestones on the Internet, too, as it seeks to engage customers—and potential customers—via today’s hottest social media outlets. [click to continue…]

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Nissan’s company-wide commitment to motorsports is continuing, as the automaker recently announced it would partner with NASA—no, not that one; this is the National Auto Sport Association—to support a new spec racing series devoted to the popular Nissan 350Z. The NASA Spec Z class groups all Z cars from 2003-2008 into a single classification to deliver an affordable, highly competitive motorsports challenge that travels to some of the country’s top road courses. [click to continue…]

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