When you’ve had success with something, perhaps it’s a good idea to try it again to see if it’s as memorable or as effective the second time around. Perhaps this may be what Nissan Canada was thinking when they developed a television commercial for the Sentra SE-R using RC cars.
Not since Nissan’s iconic 300ZX ‘Barbie & G.I Joe’ commercial has there been a Nissan ad that used toy cars rather than the actual product. But by using a toy rather than a Sentra, this new commercial from Nissan Canada certainly helps make the “life-size version” SE-R seem like an incredibly fun car nonetheless. The full-size version is available at Nissan Connecticut.
This commercial was filmed using a Nissan Sentra SE-R RC car and RC helicopter. For the complete run down on how this complex “SE-R Project” commercial was made, see the full story below.
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